The advocacy program is one of the tool engines that we use to implement and to ensure the achievement of our strategic goals. This program inter connects all the other programs and promotes the holistic approach that we employ in the execution of our activities. Advocacy is paramount because most of our activities are intended to inform the communities about certain basic rights of women and children which are being abused. Most of these abuses are based on outmoded cultural practices as well as ignorance. In order to cause the needed behavioral change in our communities there is the need for an extensive educational platform to bring about the change in the mind set of our target populations in particular and the communities in general. This task is implemented using the advocacy program.